Blog - Bespoke Advantage - Beauty Knowledge & Expertise
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A journey of a thousand miles begins with a single step

Bespoke Advantage

Bringing beauty to life

‘The Future Belongs to Those Who Believe in the Beauty of their Dreams ‘ Eleanor Roosevelt. Great words regarding visualisation, in order to create something you should first and foremost be able to visualise this.

An authentic business is one that represents your unique strengths, characteristics and passion. One that drives you to share your ideas with your clients in a way that benefits their lives. We work with driven entrepreneurs and businesses with big ideas for creating positive change and contributing meaningful impact across the industry.

With over 20 years experience in the beauty industry, Bespoke Advantage was founded to provide knowledge and expertise  to our clients as we work with you to develop your products, brands and business. We share the latest industry news across marketing, beauty new product launches, innovative ingredients and packaging, must attend events as well as interview industry experts on our podcast to bring you insights and expertise.

We hope you will find beneficial resources you can draw upon as your develop your brands and your business. We always love hearing from our customers, so do reach out should you have anything we can support you with!

 

 

Brand Founders in the Beauty Industry

You are the founder of a brand. Great. You make the decisions. You come up with the ideas. You decide..

The Beauty Launch Pod Show and Ermana

Janet caught up with Claire Twigge-Molecey the founder of Ermana, an award-winning range of skincare

Your Big Idea for Beauty

So, you have a Big Idea for developing a beauty brand ... What's your Big Idea? How is it different?..

Building Successful Beauty Marketing Campaigns

‘Beauty brands are always looking for ways to stand out in-stores, and whilst promotional units are a great opportunity for..

The Beauty Launch Pod Show and SkinOwl

Annie Tevelin is the founder of SkinOwl a vegan, cruelty-free, fragrance-free, skincare brand, she shares with Janet how she launched..

Beauty Packaging Considerations

'You are completely inspired about your new brand, you can visualize this sitting on your favourite retailers’ shelves and it..

Repositioning of a Heritage Beauty Brand

'Repositioning a heritage beauty brand through a new global strategy, new product development and pricing.'

Planning a Successful Trade Show

‘Trade shows are a great part of your marketing calendar. Treat them as an activity rather than the only sales..

The Beauty Launch Pod Show and Made for Life Organics

In this week's episode Janet speaks with Amanda Winwood, the Queen of Hugs and Managing Director of Made for Life..

Building Successful Relationships with Retailers

'Whilst it can be a great opportunity to work with a retailer, there are times when for very good reasons,..

Developing a Korean skincare brand

'Developing a Korean Skincare Brand, through our Coaching and Mentoring Programme'.

Planning your Beauty Product Range

‘All dressed up with nowhere to go. Too much stock and too little opportunities. Let’s this not be you.’